Starting a business is not just about selling a product; it’s about telling a story, sharing a journey, and creating something that resonates deeply with who you are. When it came to naming my brand, I wanted something that reflected my roots, my passion, and my vision for bringing together flavors from different worlds. That’s how *Crumbs de Paris* was born.
A Blend of Tradition and Culinary Passion
My journey into the world of baking and confectionery began with a deep love for food and craftsmanship. I had the privilege of learning culinary arts from *Wilton*, a name synonymous with excellence in baking and decorating. This experience not only refined my skills but also expanded my appreciation for the delicate artistry of French patisserie.
At the same time, my heart has always been connected to my roots in *Bihar, India. Growing up, I cherished the flavors of traditional Bihari snacks, especially **Thekua—a crispy, rustic treat that holds a special place in the culture of Bihar, particularly during **Chhath Puja*. This sweet, deep-fried delicacy made from wheat flour, jaggery, and ghee is more than just a snack; it’s a symbol of love, heritage, and celebration.
The Inspiration Behind the Name
When I set out to create my own brand, I wanted a name that reflected both my *Indian heritage and my love for French culinary artistry. The word **“Crumbs”* symbolizes the essence of baked delights, the tiny bits of joy that remain after every satisfying bite. *“de Paris”* pays homage to the elegance and sophistication of French patisserie—the techniques, precision, and passion that inspire my work.
By merging these two elements, Crumbs de Paris represents a unique fusion—*where traditional Indian flavors meet French finesse*. It embodies my mission to bring together the best of both worlds, offering treats that are rich in tradition yet refined in execution.
From Thekua to Global Inspirations
I started my business with *Thekua*, honoring my roots and introducing a wider audience to this incredible delicacy. Over time, I expanded my offerings, blending the rustic charm of traditional Indian snacks with the artistry of Western confections. Whether it’s wholesome, nostalgic bites or refined, artisanal treats, every product I create is a reflection of my journey—a celebration of where I come from and where I aspire to go.
A Brand with a Story
Crumbs de Paris is more than just a name; it’s a philosophy. It’s about staying connected to tradition while embracing the beauty of culinary innovation. It’s about taking a bite and experiencing not just a flavor, but a story—a journey that spans across cultures and continents.
So, every time you enjoy a treat from Crumbs de Paris, you’re not just savoring a snack—you’re experiencing a piece of my heart, my history, and my passion for creating something truly special.